All learning from the Marketing, Publicity and Promotions category
Social media is your chance to engage directly with supporters and convince them to take action to support your cause. This course will answer these questions and many more, leaving you with a solid foundation in how social media works and how to use it in your organisation.
A practical grounding using a range of communication media, and ways of improving your written communication.
Participants will improve their skills and knowledge to be more effective campaigners. In particular they will gain an insight into the successful features of a campaign and gain knowledge about the key steps in planning a campaign.
This session looks at a simple model for communication and gives a reminder of some basic communication skills.
This comprehensive course covers all the major aspects of good quality charity copywriting, including ensuring you write for your audience, write with purpose and tell great stories.
The course will aim to provide participants with a framework and tips for online mobilisation planning and implementation.
On this course you will learn about the role of campaigns in an organisation. Plus, easy-to-apply tips on how to lobby and campaign more effectively, and influence political processes, through lots of communications channels.
This course explores and emphasises the importance of marketing communication and the long term affect on consumers.
This course offers a managerial perspective on how to deliver more effective marketing in an organisation, regardless of whether it is based in the private, public or non-profit sector.
On this course you will learn about how to engage with journalists to raise your organisation’s profile, promote your work and safeguard your reputation, then learn step-by-step how to give a great interview, with lots of practical exercises.